Audio Article #135: Casual Games Manifesto

By on 7-24-2009 in Business, Game Design, Indie Development, Starting Out

Lost Garden’s very own Daniel Cook is hitting IB once again with another great piece, diverging away to yet another medium to demonstrate the wide berth of this man’s wisdom and understanding.  Today we look at the dichotomy that exists between casual game developers and their reliance on portals for short-term revenue at the expense of long term loyalty.  More importantly he delves into what the Casual Developer can do to break this short-sighted addiction and create life-long revenue streams from a loyal customer base

Title: Casual Games Manifesto – Original Article

Written by: Daniel Cook(www.lostgarden.com)

Read aloud by: Ryan Wiancko on July 24th, 2009

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